Black Friday & Cyber Monday 2026 Shopping Guide: Offers From My Most Trusted Brands

The biggest shopping weekend of the year is almost here, and if you’re looking to upgrade your wellness routine, revamp your activewear, or grab some great gifts for the fitness girlie on your list, you are in the right place!

I’ve rounded up all the Black Friday and Cyber Monday deals for 2026 from my most trusted brands. From premium blenders and recovery tech to top-tier fitness apparel and smart home devices, here is your cheat sheet to the best discounts of the season.

Fitness Apparel & Wearables

GymShark

It’s not a RileyPearce.ca sales blog without a GymShark mention. This year GymShark’s Black Friday sale starts November 15 at 8 AM Toronto/New York time. The offers will start at 30% off and go up to 50% off.

With the recent release of their new SoftSense line, which is perfect for a new-year Pilates routine, and the Adapt x Whitney solids release – there’s so much to choose from. These are a few items on my wish list that I’ll definitely be picking up during the sale:

There are so many other great styles to choose from at GymShark so I recommend taking a look, building up your cart and then preparing for that sale to go live on November 15.

Columbia Sportswear

I live in a northern climate, and we are preparing for a crazy winter due to the El Niño. Since one of my favourite brands, Eddie Bauer, closed, I’ve been really into what Columbia has to offer.

Their Black Friday sales have already started, and they are offering up to 40% off. Columbia sits somewhere in the middle of the pack in terms of price, so getting 40% off gives you a chance to pick up a style you’ve been eyeing, or to make the investment into a well-made winter coat or pair of boots.

Here are the items in my Columbia cart:

Ultrahuman

I have been using the Ultrahuman Ring Air since March and it quickly convinced me that rings really are the future of wearables. You can read my 6-month review here. For Black Friday, I have secured a special offer for readers of my blog. From now until November 30th, you can get 42% off the Ultrahuman Ring Air with code RileyPearceBFS. That’s almost $300 in savings for the only wearable ring that doesn’t force you pay for monthly subscription.

For reference, I typically have a 10% discount code for the Ultrahuman Ring Air. So this is a huge savings opportunity and a great way to get your hands on one of my favourite new pieces of fitness tech.

Health, Wellness & Nutrition

Beast Health Blenders

I’ve been really loving my Beast Blender. It has been hard at work since I first tested it, and has so far made me soups, protein shakes, and green smoothies.

Beast Health is running a massive Black Friday & Cyber Monday Sale from November 15 – December 6 with up to 20% OFF sitewide (Yes, this offer is available in Canada too!):

• 15% OFF the beautiful Blended in Steel™ Collection
• 20% OFF all other products

If you miss the Black Friday shopping window, they’ll also be running their Holiday Sale from Dec 10-26, where you can get the Blended in Steel collection for 10% off, and everything else for 15% off.

IM8 Health

I don’t have the exact offer details for IM8 yet, but their current Single’s Day (11/11) offer is for 30% off the Beckham Stack + a free Welcome Gift.

From past experience, this is their standard offer when they are running sales. I believe last year the sale was 35% off, so I would imagine they’ll follow that same sales strategy to ensure Black Friday and Cyber Monday have the best offer of the year.

Organika

This is another brand that I love that hasn’t posted their Black Friday/Cyber Monday deals yet, but if you want to stock up early, you can always use code RILEY_25 for 25% off your purchase.

Another product from their line-up that I have found incredibly helpful this year is their Mind Calm capsules. This has been one of the busiest and most stressful years that I can remember and so when I go to sleep I really need my mind to be quiet, and to go to sleep easily.

My sleep scores and the quality of my sleep while taking Mind Calm are always the best. It combines magnesium, GABA (L-theanine), and inositol to help quiet the busy thoughts and support a restful sleep.

You can always get Organika’s products on Amazon, but you only get 25% off when you use my code RILEY_25 on their website.

GrayMatter Labs

While we’re on the topic of stress and the supplements that help mitigate that stress, I want to introduce you to GrayMatter, a company offering supplements to decrease brain fog and improve overall cognition throughout the day.

Here’s how their Black Friday offers will play out this year:

• Nov 27 – Dec 2: 20% off one-time purchases of anything in their store
• Ongoing: When you purchase a 3-month supply, you’ll get 50% off + free gifts + 40% off all recurring purchases
• Ongoing: When you purchase a monthly subscription, you’ll 35% off your order + free gifts and 35% off all recurring orders

Recovery, Home & Lifestyle

Plunge Saunas and Cold Plunges

Plunge is one of the brands with the strongest offers I have seen so far. If you’ve been looking to get yourself a cold plunge for home, or a sauna to take your recovery game to the next level, then you’ll definitely want to take advantage of these sales.

From November 11 to December 18, you can save 25% – 30% off on Plunges and Saunas, and you can save up to $8.3K on bundles. Here are all the details:

Cold Plunges

Saunas

Aera Home Fragrance

Aera is truly one of my favourite discoveries of the year. The fact that I have a fragrance system that doesn’t give me allergy symptoms like regular candles, can be managed on a schedule, and have 600+ hours of scent in each capsule – I am so excited to be restocking this holiday season.

For the holiday season, Aera is offering up to 35% off sitewide. When you spend more, you unlock greater savings. Here’s how their buy more, save more offers work:

• Spend $150, get 15% off
• Spend $250, get 20% off
• Spend $350, get 30% off
• Spend $400, get 35% off

For context, each of their full size scent capsules is ~$50. So if you stock up on 3 new scents (over 1,800 hours of clean, beautiful scents) you’ll unlock the first tier of discounts. The full-size diffuser is $235, so you can easily unlock the 2nd and 3rd tier if you are purchasing your first diffuser and scent.

To help me get through the winter months, I’ll be picking up the:

• Mini diffuser for my bedroom. I am very close to getting myself a cat, and I think the litter box will live in my room, so I want to make sure I have a solution to counter act the litter box smell.
• Sicilian Citrus to keep me inspired for me trip to Italy next year
• Soft Sunday & Cashmere Woods mini bundle to keep things feeling extra cozy all winter long.
• And a full-sized Poetry. I got a sample for this one and very quickly ran out of it. It’s a really unique smell and friends would always compliment the smell of my apartment after I sprayed it.

GIBBON SlackBoards

Whether you’re looking for a new at-home “gym” equipment, or you want to get a really cool training gift for someone, GIBBON Slack Boards are a great option! From November 26 – November 30, you can save up to 40% on your Slack Board purchase. Here are the offer details:

• Bundle everything a SlackBoard needs in one box for up to 40% off.
• Through November and January, enjoy 20% off the SlackBoard, 25% off the SlackBoard Plus, and up to 30% off featured board designs each week!

GIBBON Slack Boards are a really cool new training tool that you can keep beside your desk at home, or beside the couch for a quick balance break while watching TV. It uses high-quality slackline material and a solid wooden frame to help you train and strengthen your ankle and foot stability.

I’ve personally noticed that I’ve lost a lot of my stability through my feet and ankles, so I’ll be testing the Slackboard Plus this winter whenever I take a movement break at work. If you want to learn more about them, I recommend checking out their Instagram page for some inspiration.

Aran Wool

Last but not least, I am excited to introduce you to Aran Wool. I have recently become kind of obsessed with Irish culture and part of that is the wool trade. At the same time, I’ve been considering taking up a new knitting hobby and I want to make sure that when I start knitting, that I am using natural fibers and don’t use plastic, or acrylic, fibers for my future knitting projects.

Aran Wool is an Irish wool company that sells their high quality wool direct to the consumer. You can get amazing wool sweater and accessories, or you can buy wool yarn from them for your knitting projects.

For the Black Friday season, they are offering 20% off sitewide with code KNIT20. In my endless quest to shop with retailers who support local communities and who produce high-quality products that use natural fibers, Aran Woolen Mills feels like a really important brand to share with you this holiday shopping season. I hope you find something you like :)

Which deals are you adding to your cart this year? Let me know in the comments below, and happy shopping!